Business Development with Speeko

Advisor(s)

Nico Aguilar; Speeko

Discipline

Business

Start Date

21-4-2021 10:05 AM

End Date

21-4-2021 10:20 AM

Abstract

Speeko is an application on iPhones and iPads that aims to improve public speaking skills through the use of artificial intelligence. Users are able to record their voice, which the app then gives immediate feedback and tailored lessons to refine their speech. The focus of the business project is to increase Speeko’s market prevalence and digital footprint through an affiliate program. Leveraging the existing followings of social media influencers, Speeko will able to gain traction more quickly than its current social media strategy. With this project, Speeko has benefited by pushing customers towards the BOTF, or the bottom of the funnel.

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Apr 21st, 10:05 AM Apr 21st, 10:20 AM

Business Development with Speeko

Speeko is an application on iPhones and iPads that aims to improve public speaking skills through the use of artificial intelligence. Users are able to record their voice, which the app then gives immediate feedback and tailored lessons to refine their speech. The focus of the business project is to increase Speeko’s market prevalence and digital footprint through an affiliate program. Leveraging the existing followings of social media influencers, Speeko will able to gain traction more quickly than its current social media strategy. With this project, Speeko has benefited by pushing customers towards the BOTF, or the bottom of the funnel.